Paul Madlon

CV

 
 

Paul Madlon | CV

 

Education

Parsons School of Design
BFA in Communication Design

 

Experience

Bungie

Senior Visual Designer

10.2021–08.2024 

  • Designed engaging narrative layouts for numerous seasonal and promotional releases across multiple Bungie properties, reaching millions of global users each month.

  • Improved creative collaboration and feedback workflows by transitioning the design process from Photoshop to Figma. Enabled real-time copy edits, collaborative brainstorming, and direct stakeholder input, significantly enhancing team efficiency and design quality.

  • Drove the design of marketing web pages for major expansions, including Lightfall and The Final Shape, aligning with established style guides and contributing to record player engagement.

  • Developed core components and guidelines for a new design system and style guide to unify visual standards and streamline workflows across Bungie’s web properties, improving scalability and laying the foundation for consistent, future-ready designs.

Microsoft

Senior Designer

12.2018–09.2021

(Managed services contract with Ten Gun Design)

  • Led the design and user experience for Minecraft.net during a sitewide migration to Adobe Experience Manager, transitioning design ownership from Stockholm to Redmond and ensuring global consistency across web properties.

  • Enhanced navigation, content discovery, and purchase funnel efficiency by identifying user friction points and implementing targeted design solutions, driving increased engagement and conversion.

  • Designed high-impact marketing pages for game releases, franchise updates, and special events, aligning with global creative direction and adhering to Microsoft’s strict accessibility standards.

  • Collaborated with engineering teams to implement responsive design enhancements and optimize site performance, improving usability, accessibility, and device compatibility.

Amazon

Senior Visual Designer

03.2018–10.2018

  • Created 70+ screen placements for the Amazon Insider Onboarding campaign, including static and animated tips for new tablet users.

  • Developed a comprehensive style guide to support ongoing Amazon Insider campaigns, standardizing design elements across multiple touchpoints.

  • Led design reviews, provided copy editing, and managed quality assurance for Insider and Sign-On Screen content.

  • Shaped the visual style of on-site campaigns for Amazon devices, working with cross-functional teams to ensure consistent brand messaging.

Amazon

Senior Visual Designer

10.2017–02.2018

  • Designed and produced marketing assets for major campaigns, including Black Friday and Cyber Monday, driving increased user engagement.

  • Redesigned a multi-device onboarding email campaign, improving visual clarity and user experience across desktop and mobile platforms.

  • Collaborated with the social media team on campaign visuals, contributing to creative and strategic marketing pitches for new product features.

Microsoft

Senior Visual Designer

03.2017–09.2017

  • Provided design support across multiple WDG teams, assisting with complex visual projects that were beyond internal team bandwidth.

  • Created conceptual illustrations, developed interaction and motion designs, and produced UI assets using Microsoft design systems.

  • Supported web development projects, integrating branded visual assets and enhancing user experiences using responsive design principles.

Oracle

Art Director

09.2013–03.2017

  • Directed lifecycle email campaigns for major clients, including REI, Amazon, and Verizon, driving increases in engagement and sales.

  • Designed cross-channel marketing campaigns, integrating compelling experiences aligned with client brand and goals.

  • Managed and mentored associate team members, promoting growth and collaboration.

Goss Creative

Senior Designer & Lead Developer

12.2005–09.2013

  • Managed design and development of content-managed websites, email marketing campaigns, and corporate identities for clients like American Express, MTV, and Scholastic Books.

  • Led multivariate testing for email campaigns, optimizing design elements to enhance engagement and click-through rates.

  • Produced banner campaigns, landing pages, direct mail pieces, and managed full project lifecycles from concept to execution.

Built NY

Art Director

09.2004–12.2005

  • Developed the online presence and e-commerce storefront for Built NY, creating digital strategies for the brand’s many product launches.

  • Designed brand identities, packaging, and promotional materials for new product lines, extending the Built NY brand and contributing to increased market visibility.

  • Designed and oversaw production of materials for point-of-purchase store displays and trade shows.

  • Oversaw photoshoots and press checks, ensuring high-quality execution of print and digital assets.

Victoria’s Secret Direct

Web Designer

10.2004–04.2005

  • Designed online promotions, email marketing campaigns, and website updates for Victoria’s Secret, supporting major seasonal campaigns.

  • Executed HTML production, image retouching, and design adaptations for banner ads, emails, and web placements.

KIDI | Parsons

Head of Communication Design

03.2000–07.2003

  • Supervised supporting faculty and defined the curriculum of the Communication Design department

  • Taught foundation and sophomore classes.

  • Organized lectures and field trips.

  • Coordinated the yearly senior gallery show.

  • Promoted the program at Guidance Days sponsored by schools throughout Japan.

  • Prepared students for their Parsons transfer interview in order to shift their undergraduate studies to New York.

Oven Digital

Art Director

06.1997–02.2000

  • Initially hired for broadcast motion design, I transitioned to web design and then leading a team of designers and animators, producing rich media and web content for high-profile clients like MTV, Tiffany & Co, Best Buy, and the Museum of Modern Art (MoMA).

  • Assisted in establishing the San Francisco office, hiring and mentoring new team members, creating project workflows, and directing West Coast projects.

 

Skills

Art direction • Design for screen & print • Copy writing & editing • Illustration • Typography • Branding • Email marketing design • Marketing strategy • Motion design • Animation • Responsive design • Cross-channel marketing • User Experience design • User Interface design • Icon design • Mentoring • Adobe Photoshop • Adobe Illustrator • Adobe InDesign • Adobe After Effects • Adobe XD • Design for AEM • Adobe Premier • Cinema 4D • Blender • Maya • Sketch • Figma • HTML & CSS • JavaScript • PHP

…among other skills. If you don’t see it here, please ask!